Q4 2020 Performance of Top Film & Television Apps on Android in Australia

As 2020 drew to a close, the Android platform in Australia saw notable trends in the Film & Television app category. Data from Sensor Tower provides a snapshot of the performance of the top five apps in this sector during the fourth quarter of the year.

Disney+ maintained a strong presence with its revenue peaking at 300 thousand in the week of November 23 and ending the year with 270 thousand. Downloads saw an uptick towards the end of the quarter, rising from 20 thousand in late September to 38 thousand in the final week of December. Weekly active users grew significantly from 440 thousand to over 600 thousand during the peak holiday season.

AnimeLab - Watch Anime Free by Madman Entertainment showed consistent revenue throughout the quarter, hovering around 20-30 thousand. Downloads varied, starting at 6 thousand and spiking to 8 thousand by year's end. The weekly active users experienced a gradual increase from 37 thousand to 45 thousand.

Crunchyroll demonstrated steady revenue, with a peak at 26 thousand in the week leading up to Christmas. The app's downloads remained fairly stable, ranging from 2-3 thousand. There was a slight increase in weekly active users from 30 thousand in late September to 33 thousand at the end of December.

Hayu - Watch Reality TV saw modest revenue figures, starting at 10 thousand and reaching nearly 12 thousand in the week of December 21. The app's downloads showed some fluctuation, with a high of 1.6 thousand in October and a notable increase to 1.7 thousand in the final week of the year. Active users mirrored this trend, starting at 5 thousand and rising to over 5.4 thousand.

Shudder: Horror & Thrillers had a quieter quarter in terms of revenue, which fluctuated around the 3-5 thousand mark. The app experienced a surge in downloads during October, with over 2.7 thousand, but ended the quarter with similar figures. Weekly active users for Shudder peaked at nearly 6 thousand in late October but settled around 4.5 thousand by the end of December.

For more in-depth insights and detailed analytics on the performance of these apps and others within the Film & Television category, Sensor Tower's comprehensive data platform offers a wealth of information.